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Emails are dying….NOT

The advent of social media was supposed to herald the end of the email, but it proved to be surprisingly resilient. People who predict the end of emails often cite the example of Facebook Messenger chatbots capable of sending a great many private messages in an...

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How to engage customers online?

Engaging with customers has been an integral part of the marketing process since the time that humans have engaged in trade and commerce. However, what has changed in the digital era is not just how we engage with customers, but also the intensity with which we do it....

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