Benefits of a Automation Email

• Email automation is a powerful tool that can help to reach the right audience at the right time.
• Conveying the right message in the right context and at the right time can work wonders for your business.
• Sending automated emails can provide you with the required flexibility to prioritise important tasks at hand.
• Communication in the contemporary digital age is highly time-sensitive and email automation can help you knock the right digital doors at the right moment.

Types of Automation

Marketing Automation

• Marketing automation is facilitated by software that handles and manages routine and repetitive marketing tasks without any explicit need for manual intervention.
• The marketing team within an organization can use automation to simplify a wide range of marketing tasks including social media posting, ad campaigns management, email marketing, etc.
• Marketing automation has a very broad purview and entails a wide range of automation activities that aid in overcoming marketing-related challenges.

E-commerce Automation

• In today’s internet-powered digital era, most brick-and-mortar stores have a dot com address.
• E-commerce has grown at a phenomenal pace over the past decade and this trend is unstoppable.
• To keep up with the ever-evolving demands from customers, brands have to rely on powerful e-commerce automation technologies that help in executing ideas in the right manner.
• From abandoned cart recovery to personalized suggestion and inventory management, Mailchimp expert automation helps a great deal in successfully running an e-commerce business.

Date Based Event Automation

• Did you know that the average attention span of online users is approximately 8 seconds?
• Well, it can be hard to keep the users interested since they are occupied with different things.
• Not communicating the message at the right time can drastically reduce the probability of success.
• The date-based event automation system leverages cutting-edge technology to save you from these hazards.
• You can draft important campaigns based on date and time conditions such as ‘wait until’ actions, else statements, ‘goal’ actions and the likes.

General Journey

• Converting a prospective customer in the first go is always preferred but it hardly happens.
• The first marketing advertisement ignites a spark if the customer finds it relevant.
• However, convincing them to buy what you are offering requires additional effort.
• It can be tough and daunting to keep a track of website visitors who aren’t buying.
• Email automation experts can help you automate the general journey of prospective customers by leveraging powerful automation tools.

Transactional Email Automation

• Transactional emails are different from the usual marketing emails, they are triggered by events, user interaction or preference on a website or mobile application.
• These are sent with the intent to assist the users with their purchases. Businesses are leveraging the power of transactional email software to create and manage personalized action-triggered emails.
• These emails could range from order confirmation updates to password resets and membership renewal notifications.

Auto Drip Emails

• A drip campaign is a series of automated mails sent to people who take a specific action on your website. For any given action, you can choose how many emails to send and the rate at which to send them.
• These emails can be personalized with data like the contact’s name and specific references to the action they took.